3 x 1.5 hour trainings for RSM
The power of your personal brand Level 1
Presenter: Julissa Shrewsbury, Director, New Work Consulting
Objective: To build awareness of how personal brand tools can support the individual’s goals at work, and RSM’s values of customer service, creating brand ambassadors, understanding the client and being seen as trusted advisors
INTRODUCTION TO PERSONAL BRAND
- What is a personal brand and why does it matter in business today?
- Why is it so important to design and shape your personal brand? What happens when you don’t?
- What makes up your personal brand – in person and online?
UNDERSTANDING HOW YOUR PERSONAL BRAND SUPPORTS YOUR GOALS AT WORK
- The psychology of first impressions
- How aligning with your company brand can give you credibility, build your personal brand & help you reach your KPIs
- Ways to build your personal brand and align with company brand to help you achieve your goals at work