Inspired by Simon Sinek and team’s Start With Why and Find Your Why, Conversations on Why is an in-depth look at your people’s sense of purpose at work and how this can build a powerful brand culture based on their real-life stories.
Often involving just one half-day workshop with a cross-section of your staff, this is an intensive, powerful and uplifting exercise that can then be carried through the rest of your organisation to enhance positive culture or start to work to change a challenging one.
If your organisation needs to bring real meaning to your existing set of brand values, this exercise will work to achieve this.
OR, if you are looking to create refreshed brand values for your organisation, this is a real-life, meaningful place to start.
In either scenario, you will involve your people and their stories into your brand in meaningful ways, creating a true purpose- and values-driven organisation.