Over the years I’ve heard a range of reasons why people don’t go for what they want, or at least, why they stall on taking action. I’ve also come up with a few of my own reasons to stall on things, at times. But what I’ve learned is that usually, there is a ‘real reason’ underneath.
People are not really lazy, unfocused, disorganised, lacking in resources or lacking in time… they are not really ‘not good enough’. People don’t prioritise a goal or an action that matters to them because they are scared, worried or unsure of themselves in some way. If we’re honest, we’ve all been there, and we probably will be again at some point.
“If it doesn’t challenge you, it won’t change you.” – Fred DeVito
Reflecting on this, I’ve decided to add a few extra questions to an exploratory exercise I give clients when they start work on their personal brand. These new questions will help my brave clients to honestly look at what is blocking their progress, in order to move through these blocks and achieve what they really want to!
Here are two of the questions I have added, from a set of 8:
- What stories do you tell yourself about who you are and what you can or can’t do, be or have?
- Is there an environment you want to be part of but where you feel like you don’t belong?
“You can have excuses or you can have success; you can’t have both.” – Jen Sincero
While there can be real issues in our personal circumstances that keep us from doing things, there are countless examples of people overcoming the most challenging roadblocks. At the end of the day, there is usually an answer to the question: ‘So what are you going to do about it?’
The danger of an excuse is that it can really become a limitation that you carry around with you throughout your life. But as I’ve seen with so many clients, honestly facing the limitations you have named for yourself, no matter how uncomfortable, is the only way to change the story… and this is often where the Leadership Brand journey begins.