The steps I covered in this presentation to Association of Financial Advisers, on how to develop personal brand confidence and trust by creating a standout professional image online
This was a conversation with a difference: while I dived into some of the practicalities of shaping your personal brand for your professional goals, Marny took our thoughts inward to consider how our mind’s subconscious constructs and our limiting beliefs can hold us back in our professional lives. We discussed where our work and experiences with clients intersect, and revealed our Bring It model that demonstrates this.
My 100th article really snuck up on me, but then again I have been an avid user of LinkedIn since 2010! Here’s a snapshot of insights I’ve had into business and personal branding, digital marketing, networking and LinkedIn strategy, public speaking, setting up and running two businesses.
How often do we look at everything close up, versus stepping back to consider the bigger picture? For most people, big-picture thinking and well-planned goal-setting are rare.
I recently gave a presentation at a HLB Mann Judd breakfast entitled Networking for Professional People. I shared some of my own experiences and learning using networking for the last decade to grow two businesses from scratch, and how I developed a strategic plan around networking that I use with clients as well as for myself.
With all the media attention on the Royal Commission into the finance sector at the moment, financial advisers have their work cut out for them to build trust!
When I’m working to clarify someone’s personal brand, I am digging for that golden nugget that makes them different and brings big value to the people they work with.