Insights
Insights
Company, Team & Personal Brand Expression with New Work’s Director.
3 Reasons to build a ‘Team Brand’
There are rich rewards that come from developing clarity and confidence in your team’s identity, and this works not only for teams of business development managers or advisors who are responsible for growing the client base. Everyone in the business needs to connect with the three levels of brand – company, team and personal.
FINSIA Webinar Recap: The finance professional’s personal brand in 2022
While the recent business landscape has presented many challenges for the banking and finance industry, finance professionals have opportunities in 2022 to build trust and visibility by focusing in on personal brands. In this webinar for FINSIA, I highlighted 3 key strategies to consider this year.
What is Personal Brand Positioning?
Take-aways from January’s Personal Brand Positioning Workshop and the importance of clarifying your positioning.
Do you have an ‘Employer Brand’ Strategy for 2022?
As 2021 ended and 2022 began, I noticed an increase in enquiries across Australia on how to brand your business to appeal to top employees, and how to be visible to them in a highly competitive landscape.
Personal Brand Checklist to set up your business year
If you are thinking of up-levelling your personal brand this year, here’s a checklist of key elements to consider for your plan. While this list is created with business leaders in mind, or those responsible for business development and sales, much of this checklist is easily applicable to those forging their professional career.
3 New Year Goals for your Personal Brand
We might roll our eyes at the concept ‘New Year, New You’… but doesn’t it still hold a spark of interest for us?
If you have been thinking about ways to reinvent yourself – or simply to enhance a few areas of your personal development and public image to help you achieve bigger goals this year… here are 3 New Year Personal Brand Goals to consider.
Personal Brand Points for Female Investors and Entrepreneurs
Working increasingly with female founders and investors, I’m noticing some patterns in personal brand points to focus on, in order to contribute to success in business.
What your staff want more of: A consultant’s behind-the-scenes view
When I facilitate workshops within organisations, I try to take the opportunity to find out what team members want more of, in order to help them reach their potential both within their jobs and in their careers.
Building your Influence: 3 common questions
Some of the questions I was asked in a recent webinar for the Association of Financial Advisers’ Inspire series focused on building your influence in conversations, relationship dynamics and using your personal brand.