Developing a leadership brand — individually and collectively — is one way that Corporate Affairs, Communications and Marketing teams can clarify their value and strengthen their strategic influence at their organisation.
leadership positioning
Why a leadership brand matters for the Chief People Officer and their team
For CPOs, cultivating a personal leadership brand is no longer optional – it’s now recognised as a core strategic asset for HR leaders and their teams.
Why so many experienced lawyers struggle to articulate their value
By mid-career, most lawyers are technically excellent. Many are specialists. Some are moving towards partnership or leadership. And yet, a persistent challenge remains: clearly articulating value in a way that resonates.
How CPOs can get their LTs aligned through one ‘leadership lens’
CPOs: Challenge your board and LT with these 4 questions to get them aligned through one ‘leadership lens’.
Your people need clarity? Sharpen your leadership lens
When clearly defined and well-articulated, your leadership lens becomes a powerful tool for building trust, aligning culture and driving change… yet many leaders haven’t shaped their lens.
How do I develop a ‘leadership brand’ for myself?
Leaders have specific requirements when it comes to positioning their personal brands. Whether you are an established or emerging leader, your personal brand will be strengthened by an approach that is specific to your current and future leadership goals.